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Whose Perception Counts Anyway?

We have been looking at why asking the right questions is so important in the sales process - well here's a question for you. How can you tell what your prospects are actually thinking? The answer is simple - ask them good questions and they will...
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Questioning To Build Trust

Following on from last time we are looking at the importance of developing questions. Many of us feel the need to build credibility and trust through telling the prospect all about what we have done and what great companies we work for however asking...

A Question of Questions

This week's article brings us back to the subject of questioning. Did you enjoy the last dinner you had out with friends? You are probably wondering what that question has to do with sales. Bear with me a moment, and answer the question. Now, pause...

Where Are Your Questions Leading?

We have been looking at developing a questioning process for our presentations and how most salespeople are so desperate to talk about their products and services and all the solutions they can provide they end up talking too much and presenting solutions...